Home > Product > Build

a plan isn’t
a product

Ensure your whole team is focused on the products and features that’ll have the biggest impact in the market.

Build gives you the tools you need to prioritize requirements and plan releases that deliver truly remarkable experiences to your market.

Learn how to provide a clear understanding of who your users are and what they’re trying to accomplish so development teams create innovative solutions that sell.

Pragmatic Institute Build course - Product Vertical
210,000+ Pragmatic Alumni
Up Next

What you’ll learn in Build

Create Effective Teams

Improve handoffs between departments by clarifying lines and creating successful workflows. Learn to:

Prioritize Based on Impact

Learn objective and repeatable methods for using market data to drive priorities. Get tips on how to:

Build Targeted Solutions

Friends build products; enemies build documentation. Learn how to deliver the right market context to development to enable the most innovative solutions. See how to:

Deliver on Product Plans

Develop release plans and timeframes that actually work. Master tips on how to:

Ready to become a Certified Genius?

Pragmatic Institute’s certifications are sought-after the world over, and are the best way to tell everyone about your product expertise. Prove that you’re a product genius with Pragmatic certifications.

Product Management

Foundation, Focus, Design & Build

Product Management
In-Person, Online


On Demand, In-Person, Online


Please note: Foundations is a
prerequisite for all of our courses
and must be taken first.
In-Person, Online


In-Person, Online


Common Roles

Product Owner

Product Management
Research and Development
Thanks to Credly, it’s now easier than ever to share your Pragmatic Institute certifications on your email signatures, social media accounts, virtual resumes and more!


$1,295.00 / One Time +Taxes

In Person Course

Live Online Course

These are the tools and
templates you'll learn
in this course.

Course Includes

Dive deeper into your
training with our hands-on
Pragmatic Labs


On the Framework for Build

The Pragmatic Framework has helped thousands of organizations around the world streamline their processes so they can build and market better products.

Explore the key framework activities that we examine in Build:

Stakeholder Communications
Use Scenarios
User Personas

Product Roadmap

Business Plan

market definition


Ready to Start?

However you take Build, you’ll get the same practical and actionable training from industry experts with decades of experience.

Training on Your Schedule

Fill out the form today and our sales team will help you schedule your private Pragmatic training today.

Training on Your Schedule

Fill out the form today and our sales team will help you schedule your private Pragmatic training today.