Product Master Certification Badge

Product Master Certification

Elevate your skills with the most comprehensive product management certification available from Pragmatic Institute.

* Use code CERT10 at checkout to save 10% off all eight courses.

8 Course Series
Product Master Certification
Recommended Experience
None Required
14 Hours Weekly Commitment
Complete in 1 Month
Your Certification, Your Schedule
Flexible Schedule
Team Training Available

Dive Deep into Product Management and Product Marketing Mastery

Our Product Master Certification is designed to equip product professionals with all the skills needed to create, build, and market products that solve problems and drive revenue.

As our most advanced certification, it reflects a deep understanding of every essential skill you need to be successful as a product professional.

Experience Complete Immersion In Class

How You'll Benefit

* Use code CERT10 at checkout to save 10% off all eight courses.

Skills You'll Gain

Developing User Personas

Conducting Win-Loss Analysis

Assessing Market Problems

Setting Product Pricing

Creating Product Roadmaps

Marketing Planning

Product Positioning

Sales Alignment

Empower Your Team, Elevate Your Success

Our team trainings solutions offer hands-on, practical learning experiences that drive real results, ensuring your team is aligned, skilled, and ready to lead in today’s competitive market. Invest in your team’s growth and see the impact across your organization.

Talk to us and transform your team’s potential with customized training designed to address your unique business challenges.

Train Your Team with Pragmatic Institute

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Professional Certificate - 8 Course Series

  • Understand the market and the problems it faces.
  • Use market knowledge to build and sell products people want to buy.
  • Master the Pragmatic Framework and the activities needed to bring a successful product to market.
  • Learn to listen to the market, prioritize projects, and drive results.
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  • Learn how to find opportunities in your market’s problems, score them objectively, and identify where your company’s strengths intersect with market values.
  • Build credibility by showing that a sizable market values the product, that it fits with corporate strategy, and that there is money to be made.
  • Successfully and credibly sell your strategies internally.
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  • Learn how to take a human-centered approach to market problems.
  • Partner with designers to create intuitive products the market will embrace.
  • Work with designers to deepen a shared understanding of your target users, reframe market problems to elicit new ways of thinking, and iterate on potential solutions through prototyping and market feedback.
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  • Learn to walk the fine line between a robust feature set and a realistic timeframe for delivery by prioritizing and planning based on market facts.
  • Master a streamlined way to hand off market information about who the product users are and what they’re trying to accomplish, so development can build the right products.
  • Ensure that the whole team is focused on the products and features that’ll have the biggest impact in the market.
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  • Gain a thorough understanding of your buyers and how they like to buy so you can build the product marketing strategies that deliver results.
  • Align across go-to-market teams by effectively sharing and leveraging your buyer knowledge to prioritize the right product marketing strategies.
  • Measure your strategies against the metrics that matter most to your organization, focusing on outcomes and impact, not vanity.
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  • Learn a proven approach to pricing that reflects what the market is willing to pay and supports your organization’s strategies.
  • Evaluate the competitive market environment and its impact on pricing.
  • Create price segmentation strategies based on product, customer, and transaction information.
  • Implement, track, and measure pricing strategies and total cost of ownership.
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  • Create a more strategic approach to exceed your business objectives.
  • Execute successful launches that align your entire organization around the same strategies and goals.
  • Empower sales with the tools and training they need to succeed.
  • Align the buying and selling processes.
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  • Learn a grounded and actionable approach to incorporating data into product practices and decisions.
  • Identify patterns within your data to uncover and prioritize the problems you should be solving.
  • Employ a scalable and repeatable process for successful data projects.
  • Strengthen roadmaps, go-to-market plans, presentations, and more with data.
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Enroll In All 8 Courses For Our Product Master Certification And Save $700

You can also set up a flexible payment plan with Affirm and pay for your certification over time.

* Use code CERT10 at checkout to save 10% off all eight courses.

Benefits Of Getting Your Product Master Certification With Pragmatic

We’ll help you earn your Product Master Certification and embark on the next steps of your product career. Here’s how we support your journey:

30+ Years of Product Expertise

30+ Years of Product Expertise

Pragmatic Institute is an industry leader in Product Management Certifications and Training. Since 1993, we’ve issued over 250,000 certifications for product, data, and design professionals.

Grow your product network

Grow Your Network with Pragmatic’s Alumni Community

Completing just one Pragmatic Institute product course gains you access to Pragmatic’s Alumni Community, a network of over 36,000 active product professionals.

Resources for Project Managers

Resources for Product Managers

Our comprehensive library of free articles, ebooks, podcasts, and more was developed just for Product Marketing Managers. When you complete our courses, you’ll get access to the most up-to-date Pragmatic Institute resources and activities.

When you take a course from Pragmatic Institute, you’ll get access to our robust online community and up-to-date resources for product professionals.

The Pragmatic Advantage

Holistic Approach

A Holistic Approach

Our proprietary Pragmatic Framework integrates product management and product marketing, design, and data best practices to help you build comprehensive solutions for your customers’ needs.

Career-Long Support

Career-Long Support

After completing your product certification, you’ll receive an invitation to Pragmatic’s Alumni Community for networking opportunities, peer and professional support, and other helpful resources.
Expert-Led Classes

Expert-Led Classes

All courses are led by instructors with decades of product management experience. In our product management courses, you’ll interact directly with instructors and peers for personalized learning that applies to your business problems.

Training on Your Schedule

Fill out the form today and our sales team will help you schedule your private Pragmatic training today.