Resources > Webinars

How the Elephant and 6 Blind People Can Help Articulate Your Product’s Vision

  • How do you get six blind people to understand what an elephant looks like? It’s not unlike trying to define a product that it actually makes sense to build. Product teams often suffer from vague requirements that leave the design and development teams without direction. Or requirements may be so detailed that they discourage thinking of creative ways to solve user problems.You’ll learn how to develop data-driven requirements that articulate your product’s vision, are actionable for your design and development teams, and can be communicated in your strategic roadmap and product backlog. You’ll also discover how to apply this information to agile teams.

    Johnathan Lucky, scrum master at Perform Group, discusses how to:

    • Gather requirements and define market problems
    • Translate the needs of the market into actionable requirements for agile teams
    • Apply data-driven decision-making to products and avoid inside-out thinking
    • Create a feedback loop of inception, iteration and plan

Webinar Slides Download the Slides

Get Notified Get Notified of Webinars

Author

  • Johnathan Lucky is a scrum master at Perform Group, a leading digital sports content and media group. He helps teams use market data to influence decisions that are beneficial to users and customers by leveraging his experience in product disciplines involving sales, marketing, product management and enterprise software development. Email Johnathan at johnathanlucky@gmail.com or connect with him at linkedin.com/in/johnathanlucky.

Speaker:

Other Resources in this Series

Most Recent

Webinar

Fireside Chat: Understanding Use Cases and Creating Killer UX Approaches

Hear from VP of Product at Shopify, Mamuna Oladipo, MBA, who will offer insights on things like… Where to generate innovative and bold UX ideas How to delve into your users to understand patterns How
Webinar

The Art Of Pricing: What Most Companies Get Wrong and How to Do it Right

Join us below for a conversation with Jan Pasternak, Head of Pricing at Zoom, and learn… The right time to set up a pricing team Best pricing practices and what to avoid How to ensure
Webinar

Human-Centered Innovation: Using Design As a Strategic Advantage

  Human-centered innovation has emerged as an approach that assists companies in developing new capabilities to respond to changing markets. The application of this approach has contributed to innovation across products, services, and business models,

OTHER WebinarS

Webinar

Fireside Chat: Understanding Use Cases and Creating Killer UX Approaches

Hear from VP of Product at Shopify, Mamuna Oladipo, MBA, who will offer insights on things like… Where to generate innovative and bold UX ideas How to delve into your users to understand patterns How
Webinar

The Art Of Pricing: What Most Companies Get Wrong and How to Do it Right

Join us below for a conversation with Jan Pasternak, Head of Pricing at Zoom, and learn… The right time to set up a pricing team Best pricing practices and what to avoid How to ensure

Sign up to stay up to date on the latest industry best practices.

Sign up to received invites to upcoming webinars, updates on our recent podcast episodes and the latest on industry best practices.

Training on Your Schedule

Fill out the form today and our sales team will help you schedule your private Pragmatic training today.

Subscribe

Subscribe

Training on Your Schedule

Fill out the form today and our sales team will help you schedule your private Pragmatic training today.