Getting Executive Buy-In


Webinar Slides Download the Slides

Product people are expected to overcome plenty of challenges to successfully build products that solve customer needs. But what happens when the main challenge isn’t building the product, it’s dealing with your CEO?

Join Paul Young, vice president of product for Pragmatic Institute, and Mike Belsito, co-founder of Product Collective as they discuss:

• What the relationship looks like between product teams that thrive and their executive teams
• The primary causes of breakdown between product teams and the C-suite
• The steps you can take to strengthen executive buy-in

Don’t miss out on how to work with executive management to ensure that the right products are conceived, built and launched.

Author

  • Pragmatic Editorial Team

    The Pragmatic Editorial Team comprises a diverse team of writers, researchers, and subject matter experts. We are trained to share Pragmatic Institute’s insights and useful information to guide product, data, and design professionals on their career development journeys. Pragmatic Institute is the global leader in Product, Data, and Design training and certification programs for working professionals. Since 1993, we’ve issued over 250,000 product management and product marketing certifications to professionals at companies around the globe. For questions or inquiries, please contact [email protected].

    View all posts

Speaker:

Other Resources in this Series

Most Recent

Webinar

Promoted with Pragmatic: 4 Roles, 4 Companies, 4 Industries

Join us as we welcome Michael Hirsch, Product Management Leader and Product Coach at Break a Pencil, for a deep dive into how he effectively applied Pragmatic training to showcase his leadership capabilities, leverage his...
Webinar

What Barbie's Dream House and Mattel Can Teach Us About Product Quality

Join us as we welcome Tim Trapp, Director Quality Engineering and Product Quality Analytics at Mattel, for a conversation on how product quality not only enables you to leverage knowledge to make data-driven decisions but...
Webinar

Connecting Your Agile Approach to the Pragmatic Framework

Leveraging Agile methodologies has become increasingly essential in modern product development as it enables teams to iterate quickly, respond to market feedback, and ultimately produce products that resonate more deeply with your target audience. By...

OTHER WebinarS

Webinar

Promoted with Pragmatic: 4 Roles, 4 Companies, 4 Industries

Join us as we welcome Michael Hirsch, Product Management Leader and Product Coach at Break a Pencil, for a deep dive into how he effectively applied Pragmatic training to showcase his leadership capabilities, leverage his...
Webinar

What Barbie's Dream House and Mattel Can Teach Us About Product Quality

Join us as we welcome Tim Trapp, Director Quality Engineering and Product Quality Analytics at Mattel, for a conversation on how product quality not only enables you to leverage knowledge to make data-driven decisions but...

Sign up to stay up to date on the latest industry best practices.

Sign up to received invites to upcoming webinars, updates on our recent podcast episodes and the latest on industry best practices.

Subscribe

Subscribe

Pragmatic Institute Resources