Reimagining Your Market in the Face of Disruption


Understanding your market better than anyone else in the business is at the core of your role as a product manager or product marketing manager. But what happens when everything you know about your market changes practically overnight?


On Thursday, September 3, at 1:30 p.m. ET  we were joined by by Mike Wulf, VP of product for Autotrader and Kelley Blue Book. Mike covered a lot of great information in his discussion, like how his team was able to pivot quickly and efficiently in the pandemic by using quick, market-driven product management techniques.


His insights on how his team identified market signals, and the real-world techniques they used to quickly react to market disruption while preparing for the long-term can be incredibly useful for teams of every size.


Watch the video here.

Survey Link

Share on twitter
Share on facebook
Share on linkedin

More from Pragmatic

Related Content

Recommended Content

Trending Content

Training on Your Schedule

Fill out the form today and our sales team will help you schedule your private Pragmatic training today.

Stay Informed

Sign up to stay up-to-date on the latest industry best practices. Get content such as:

    • The Pragmatic – Industry insider magazine
    • The ever-growing webinar series 
    • Our world-class podcast series