Win/Loss 2.0

Podcast_1500_20170705233450_0

Pragmatic Institute has always been passionate about win/loss analysis—but what’s the next version of win/loss for the future?

Product strategy guru and kite-flying enthusiast Mike Smart from Egress Solutions joins Rebecca Kalogeris, vice president of marketing at Pragmatic Institute, look at how data is changing the way we’re doing win/loss analysis. More than just understanding why someone did or did not purchase your product, pulling larger amounts of data from larger quantities of buyers can give you deeper insight into market problems and product possibilities. Understand how to balance the quantitative data with the qualitative data and uncover new opportunities for your business.   

 

Want to learn more about win/loss analysis and how it can help you become more market and data-driven? Make sure you take our Foundations course today. And make sure you listen to our other great podcasts, now available on Spotify, and join us for the best product training in the world.  

Author

Other Resources in this Series

Most Recent

Podcast

Working with Engineers: How Product and Engineering Can Help Each Other with Dan Corbin

“There are certain things that product managers sometimes unintentionally do, or things they don’t realize they do, that have really negative cascading impacts for engineers.” – Dan Corbin, Product Management Leader and Instructor at Pragmatic...
Podcast

Inside the Quality Engineering Hub at Mattel with Tim Trapp, Director of Quality Engineering at Mattel, Inc.

“Consumers are our most valuable treasure trove of information, along with online reviews and some other data sets.” -Tim Trapp, Director of Quality Engineering at Mattel, Inc. In this episode, Tim shares all about product...

OTHER PodcastS

Podcast

Working with Engineers: How Product and Engineering Can Help Each Other with Dan Corbin

“There are certain things that product managers sometimes unintentionally do, or things they don’t realize they do, that have really negative cascading impacts for engineers.” – Dan Corbin, Product Management Leader and Instructor at Pragmatic...
Podcast

Inside the Quality Engineering Hub at Mattel with Tim Trapp, Director of Quality Engineering at Mattel, Inc.

“Consumers are our most valuable treasure trove of information, along with online reviews and some other data sets.” -Tim Trapp, Director of Quality Engineering at Mattel, Inc. In this episode, Tim shares all about product...

Sign up to stay up to date on the latest industry best practices.

Sign up to received invites to upcoming webinars, updates on our recent podcast episodes and the latest on industry best practices.

Subscribe

Subscribe

Pragmatic Institute Resources