Pricing is often the last thing product managers think about, but a good pricing strategy should begin with the product introduction process, according to David Mok. In this podcast, David, senior director of pricing strategy and analytics at DePuy Synthes (a Johnson & Johnson company) and Mark Stiving discuss the most important job product managers have, identifying target customers and fairness in pricing.Got a topic you’d like for us to explore? Have a question you want answered? Email us at [email protected].

Most Recent
Podcast
Facilitation Is a Must-Have Skill for Product Managers with Douglas Ferguson
Most product managers spend hours every week in meetings. What if those meetings actually worked? In this episode of Product Chats, Douglas Ferguson, entrepreneur, technologist, and president of Voltage Control, shares the art and science...
OTHER PodcastS
Podcast
Facilitation Is a Must-Have Skill for Product Managers with Douglas Ferguson
Most product managers spend hours every week in meetings. What if those meetings actually worked? In this episode of Product Chats, Douglas Ferguson, entrepreneur, technologist, and president of Voltage Control, shares the art and science...
Sign up to stay up to date on the latest industry best practices.
Sign up to received invites to upcoming webinars, updates on our recent podcast episodes and the latest on industry best practices.