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In this week’s podcast, Rod Griffith, president of B2B marketing firm Market Reach, shares his tips, tools (and personal war stories) for reaching and resonating with c-suite buyers. Learn how he got Steve Jobs attention and what you can do to reach the true decision makers for your products. Listen now!
Got an idea or a topic for a future podcast? Send your ideas to experts@pragmaticmarketing.com.
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Before you begin working with the data, you need to understand what you’re solving for. Gathering context and aligning around goals with your stakeholders from the outset will help you avoid disconnects and deliver actionable insights. Discover the most vital questions to ask before embarking on a data analysis project in our in-depth guide, “Define: Laying the Foundation for Successful Data Analysis.”
