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No “I” in Launch

What’s the difference between a launch and a release? And who is in charge of what?

Pragmatic Institute’s Dave Daniels and Steve Johnson examine the importance of defining launches and releases, and making sure the right people are in charge of the right parts. Launching a product or a release is a team sport, where every part of the company—from dev to marketing to sales and beyond—work together to ensure the highest quality launch that has the best results. Learn how there should never be an “I” in launch in this great podcast.

Want to learn more about the importance of launching a product the right way at the right time? Check out our Market and Launch courses. And make sure you subscribe to our podcast to catch the next great episode of Pragmatic Live!

Think you have a great topic for a future podcast? Let us know in the comments below!

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