Todd Middlebrook drops by and shares with co-hosts Rebecca Kalogeris and Mark Stiving stories learned from his years of leading win/loss efforts for Microsoft.
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Pragmatic Institute is the transformational partner for today’s businesses, providing immediate impact through actionable and practical training for product, design and data teams. Our courses are taught by industry experts with decades of hands-on experience, and include a complete ecosystem of training, resources and community. This focus on dynamic instruction and continued learning has delivered impactful education to over 200,000 alumni worldwide over the last 30 years.
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OTHER PodcastS
Podcast
In the Sales Trenches: How Product Marketers Build Credibility
“I would love for marketers to get involved in a couple of sales demos and commit to it, not just listen in. I think that would be uncomfortable for a lot of people, and that means that you're learning.” - Ross Cranwell
In this episode of Pragmatic...
Category: Product Management
Podcast
Tested Strategies for Raising Prices and Increasing Revenue for Products
"Your customers are looking at your product and asking for discounts. The key is to demonstrate the value of your product so that they understand the price is justified."
- Mark Stiving, Chief Pricing Officer for Impact Pricing
In this episode of t...
Category: Product Management
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