“It’s useful to look at metrics, but metrics are a lot more useful and meaningful if we frame them around why we’re measuring that thing to begin with. You want to measure a thing because it’s meaningful. And OKRs are how teams put meaning behind the measurement.” – Paul Young
What is your product team measuring to determine progress? What should they be measuring? And what makes a good OKR? In this episode of Pragmatic Live, Rebecca Kalogeris, VP of marketing for Pragmatic Institute, interviews Pragmatic instructor Paul Young about OKRs because you can’t manage what you can’t measure.
- The qualities of a good objective
- Why you might have multiple key results for each objective
- Why you should set a confidence score (on a scale of 1-10) and why every objective should be difficult but not impossible
- The difference between OKR and KPI
- How many OKRs should you have on your team
Foundations | The first step to become truly market-driven
This course emphasizes how to develop an understanding of your market and effectively share that information throughout the organization.