It’s no longer an advantage to understand business strategy within product marketing—it’s a requirement.
As we saw in the 20th Annual Pragmatic Institute Product Management and Marketing Survey, there has been a shift in the nature of day-to-day workings of product marketing from tactical sales enablement to more strategic planning. So how do you build on the strategic principles you already know so well to drive even more strategic planning for the future? What practices should you lean on to elevate your voice and empower your teams to align your message, market and business goals?
Join us, December 16 at 1 PM ET as we share a detailed sneak-peak into some of the new initiatives, strategies and resources coming from Pragmatic in 2022 to help you do just that.
Get a jump on your competition by learning how to:
-Focus on the critical metrics for your role
-Connect your message to your buyer
-Collaborate on and sharing out your plan
-And beyond
