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Woman Celebrating Great Customer Experience
Article

Create Data-Driven Emotional Connections with Customers to Drive Revenue

By leveraging data, businesses can create emotional connections with their customers that drive revenue and build loyalty. In this article, we'll explore some real-world examples of how data is being used to create emotional connections with customers. 
Category: Data Science
Analyzing electronic document
Article

The Future of Finance: How Data Analytics is Unlocking New Opportunities

According to a recent PwC report, “About 60% of respondents to the PwC and ACCA research believe self-service reporting and automation will free up business partner time, taking transactional and compliance responsibilities off their hands
Two hands engaged in a handshake
Article

How Data Partnerships Can Help Your Company Scale

In today’s business landscape, the role of data has become increasingly important. Companies are constantly seeking ways to collect, analyze, and utilize data to gain a competitive edge.  One way that companies are leveraging data
Category: Data Science
Working in Silos Can Be Harmful
Article

Breaking the Cycle: How to Deal with Data Hoarding in Your Organization

Data hoarding, also known as information hoarding, is a common issue that plagues many organizations. It occurs when team leads or other individuals in positions of power or knowledge withhold important information from their colleagues
Category: Data Science
Woman Examining Data Trends That Will Dominate 2023
Article

Looking Ahead: Data Trends That Will Dominate 2023

Data analytics has revolutionized business decision-making, unleashing a storm of new opportunities impacting every part of the business, from identifying customers to minimizing churn.
Category: Data Science
Data preparation is critical
Article

15 Questions to Ask When Preparing Data for Analysis

Effective data preparation is beneficial for organizations to optimize the analysis process. Preparing the data is a key step to ensure the data available is of good quality and insights derived from it are accurate and reliable. 
Category: Data Science

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