There’s a disconnect between product marketing plans and buyer needs. The fundamental issue? A lack of buyer understanding.
Market helps you gain a thorough understanding of your buyers and how they like to buy so you can create marketing canvases that get the results that matter to your organization.
Learn to use that information to prioritize resources effectively and build long-term plans that are credible, measurable and tied to corporate strategies.
On the Framework for Market
The Pragmatic Framework has helped thousands of organizations around the world streamline their processes so they can build and market better products.
Explore the key framework activities that we examine in Market:
TRUSTED ALL OVER THE WORLD
What our Market students are saying
Ready to Start?
However you take Market, you’ll get the same practical and actionable training from industry experts with decades of experience.
- 7 hours
- Small class sizes
- 1 session
- Team exercises
In-person training is a great way to connect and network with other product professionals in an open and safe environment.
Plus, you’ll get lifetime access to our community, where you can continue your training, connect with peers from around the world, get expert advice and more.
In-person training is the perfect option for those who engage better face to face with instructors and peers.