Prove Your Skills, One Certification at a Time

More companies look for and require Pragmatic certifications than ever before—it’s the only certification employers ask for by name. Earn your Pragmatic Institute certifications today and give your career the boost it needs.It’s the only product management certification employers ask for by name.

TRUSTED PARTNERS

Pragmatic Certified Teams Report These Results

50%

IMPROVEMENT
IN NPS SCORE

25%

PRODUCT SALES IMPROVEMENT

25%

INCREASE IN TIME TO GET PRODUCT TO MARKET

Product Management Certifications

Build your career with a product management certification from Pragmatic Institute. We make it easy to gain the skills and knowledge you need to be even more successful.

Pragmatic Institute Certified Product Manager Badge

Now available: on-demand

Product Management

Build the skills you need to succeed as a product manager with a Product Management Certification that’s recognized industry wide.
Pragmatic Institute Certified Product Marketer Badge
Pragmatic Institute Product Marketer track

Product Marketing

Fast-track your career growth with a product marketing certification from Pragmatic, the nation’s leading training for product marketers.
Pragmatic Institute Certified Product Innovation Badge
Pragmatic Institute Product Innovation track

Product Innovation

Deliver your creative vision with market-driven product strategies and effective execution to launch innovative products.
Pragmatic Institute Certified Product Ops Badge

Product Operations

Master the tools, processes, and strategies that drive product team success with a product operations certification.
Pragmatic Institute Certified AI Product Marketing Expert Badge
AI in Product Management track

NEW

AI Product Marketing Expert Certification

Don’t just follow the AI trend, lead it with precision messaging and smart strategy a market-first mindset.
Pragmatic Institute Certified AI Product Management Expert Badge
AI in Product Marketing track

NEW

AI Product Management Expert Certification

Build AI literacy, hands-on skills and strategic judgment to bring responsible, high-impact AI solutions into your product practice.
Pragmatic Institute Certified Product Master Badge
Pragmatic Institute Product Master track

Product Master

Elevate your skills with the most comprehensive product management certification available from Pragmatic Institute.

Product Management Certification Guide

Gaining the skills and knowledge you need to be successful is easy with our range of product management certification paths.

Explore them all in the Pragmatic Institute Product Certification Guide.

Pragmatic Institute Certification Guide cover

Strategic Partnership, not just “product training.

Learn How Pragmatic Can Partner With Your Product Team
Keeping teams battle tested

Up-To-Date. Battle-Tested.
Always Relevant.

Pragmatic content is always current, reflecting the latest industry trends and best practices. Each framework and tool is proven in real-world settings, ensuring it’s not just theory—it works. Designed for immediate application, our resources are practical, reliable, and built to help professionals solve real problems with confidence.

Actionable Assets For
Meaningful Progress

We create assets that are built to be used—not just understood. Every resource is designed with action in mind, helping teams make real progress on real work. Whether it’s a tool, framework, or template, it’s practical, purposeful, and focused on driving outcomes that matter.

Learn How Pragmatic Can Partner With Your Team

Share your Pragmatic certifications with Credly.

Credential Success Made Easy with Credly Acclaim

Manage all your Pragmatic badges in one place. Share your achievements by leveraging Credly Acclaim!

What Our Alumni Are Saying

New to product management assets

New to Product Marketing?

New to product marketing? You’re in the right place! Our certification program teaches you everything you need to know to become a successful, market-driven, data-informed product marketer. We also have a large library of resources to help you understand the industry and make informed decisions about your career.

Frequently Asked Questions

You’ll receive a badge for each class you successfully complete. When you complete all the courses required for a specific certification track, you’ll receive your certification.

Congratulations!

Our digital certification badges from Credly allow you to share your achievement on your Facebook, LinkedIn and Twitter accounts, as well as your digital resumes, email signatures, websites and pretty much anywhere else. Check your email for your Credly certification email and follow the instructions on how to share your new badges with the world.

Learn more about sharing your digital badges on social media here.

These new digital badges are just like our old badges—only better.

Credly is the platform that we use to distribute our certification badges. Using this platform, you can quickly and easily share your skills and certifications with the world.

With Credly, you can pin your digital certification badges to your email signatures, digital resumes, social media sites and more.

Employers can use the Credly site to find people with the certifications and skill sets they need.

If you have questions about certification tests, or if you haven’t received a certification you believe you should have, please contact us at [email protected].

If you have questions about Credly, such as login questions, please click here, or email them here.

Pragmatic Institute Certification Paths

Our instructors have the lived experience and business pedigree you can trust to give you the career advantage you need.

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