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Jared Spool on What Makes a Great UX Leader

Pragmatic Institute Design Chats Podcast

“When you start to look at UX work as empowering everyone else in the organization to achieve their goals, you now see it through a fundamentally different lens than ‘I am here to make the thing pretty.’”

Jared Spool is a UX design thought leader with more than 30 years’ experience. As Co-founder, Co-CEO, and Maker of Awesomeness at Center Centre-UIE, he and Leslie Jensen-Inman provide UX expertise with the mission of eliminating bad design.

On Design Chats, Jared tells host Rebecca Kalogeris about his passion for systems design and designing the very first personal computers for business. He delves into the difference between leaders and managers and how designers can “lead in the moment” to champion their vision for a better user experience.

The two also discuss:

  • A business case in user retention: Netflix’s two-pronged strategy for improving retention and revenue
  • The format for a UX outcome statement he teaches all UX leaders
  • Actionable tips for informing and facilitating the best UX decisions across the organization
  • How the sous vide is like a design system
  • Why it’s important to create a culture of continuous learning

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  • Pragmatic Institute is the transformational partner for today’s businesses, providing immediate impact through actionable and practical training for product, design and data teams. Our courses are taught by industry experts with decades of hands-on experience, and include a complete ecosystem of training, resources and community. This focus on dynamic instruction and continued learning has delivered impactful education to over 200,000 alumni worldwide over the last 30 years.

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