Create a cohesive product team that functions like a superorganism. Ants work so well together that the collective group is classified as a superorganism. Now imagine how much your team could accomplish, how powerful it would be, if it functioned the same way. That’s why we’ve dedicated the fall issue of Pragmatic Marketer to building successful organizations. You’ll find plenty of information to help you define the roles, responsibilities and structure needed to create cohesive product teams.
Building Successful Organizations
CELEBRATING 20 YEARS OF THE AGILE MANIFESTO
When the 17 original authors of the Agile Manifesto gathered 20 years ago
Exploring the Intersection of Product and Design
Does working with your design team feel like a mystery? In goes your
Position, Define and Grow Your Products
Success in product management and product marketing relies heavily on tried-and-true princ...
The New Era of Product Marketing and the Way Forward
There are less than half the number of product marketing professionals in the
Product Life Cycle
Different stages of a product’s life cycle require different investments and differe...
The Secrets Issue
We all keep secrets for a variety of reasons; some are harmless while