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Portland, OR  |  Aug 12 - 14  |  12:00 PM EST - 7:30 PM EST

Foundations, Focus & Build

Foundations

7 HR 30M SESSION | 15 ADDITIONAL RESOURCES | COMMUNITY ACCESS

Foundations is all about embracing the importance of being market driven. In this course you’ll learn how to plan products from the outside-in, uncover strategic opportunities, and master the art of discerning which market problems are worth solving.

What You'll Learn in Foundations

FOR: Product Managers, Product Marketers, Executive Leadership, Developers, Sales, Career Changers

RESOURCES: Pragmatic Framework, Pragmatic Gap Analysis, Market Segmentation, Case Study 

Focus

7 HR 30M SESSION | 15 ADDITIONAL RESOURCES | COMMUNITY ACCESS

Focus is all about turning market data into actionable strategies. In this course, you’ll learn how to objectively evaluate market problems, align opportunities with your company’s strengths, and build strategies that gain internal support and drive business success.

What You'll Learn in FOCUS

FOR: Product Managers, Product Owners, Product Marketing Managers, Product Operations Managers, Market, Researchers Product Leadership

RESOURCES: Market Discovery Document, Buy, Build, or Partner Decision Tree, Competitive Analysis Worksheet, Strategy Matrix, Competitive Landscape Worksheet, Opportunity Scoring Spreadsheet

Build

7 HR 30M SESSION | 15 ADDITIONAL RESOURCES | COMMUNITY ACCESS

Master the art of aligning product development with market needs with a course designed to enhance your skills, elevate your confidence, and build lovable products.

What You'll Learn in BUILD

FOR: Product Managers, Product Owners, Product Marketing Managers, Product Operations Managers, Market, Researchers Product Leadership

RESOURCES: Team Working Agreement Template, Market Problems Table, Prioritization Worksheet, Status Update Template

BECOME A CERTIFIED PRODUCT MANAGER

$3,685
Bundle price
$1,295 Course price
team training

See the Impact. Then Scale It.

Join a live session and discover how our training transforms product thinking—before rolling it out to your team.

EVENT LOCATION

TBD

What to Bring: Please bring a Wi-Fi-enabled laptop for the exam. Smartphones or tablets are not recommended, as they don’t perform as well with the exam platform.

Venue & Wi-Fi: A group rate may be available for this event. Please check the event page or contact our Registrar team for the most up-to-date hotel information. Complimentary Wi-Fi will be provided in the meeting room throughout the event.

Dress Code: Casual attire is welcome. We recommend bringing a sweater or jacket, as room temperatures may vary and can sometimes be chilly.

Meals: Breakfast, lunch, and refreshments are provided each day. We offer a thoughtful selection of balanced options. If you have specific dietary requirements, please share them during checkout so we can ensure they’re accommodated.

Unlock the Power of In-Person Training

Experience immersive learning, real-time collaboration, and valuable networking that elevate your professional growth.
Hands-on learning

HANDS-ON LEARNING & REAL-TIME INTERACTION

Engage directly with expert instructors and peers in a collaborative environment, allowing for immediate feedback, discussion, and clarification of concepts.

NETWORKING
OPPORTUNITIES

Build meaningful connections with professionals from similar roles and industries, fostering knowledge sharing and potential collaborations beyond the classroom.

FOCUSED, DISTRACTION-FREE ENVIRONMENT

Step away from daily work distractions to fully immerse yourself in the training, boosting retention, and comprehension of the material.

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