Everything You Need to Know About Product Roadmaps, A Product Roadmap Primer

Planning and prioritization are the biggest challenges product managers face today. Product roadmaps can help solve for these issues— they define the vision and strategy behind the products we build. From defining that vision and strategy to communicating to key stakeholders, roadmaps guide the execution of your strategy. They also are a useful tool for aligning with product marketing, sales, customer service and other key stakeholders.

In this webinar, Jim Semick, co-founder and chief strategist at ProductPlan, shares best practices in roadmap development, including using a top-down strategic planning process to get to the roadmap, organizing your roadmap by themes and goals, choosing the right prioritization method to figure out what needs to go into the roadmap, and leveraging roadmaps for higher-level communication strategies.

Download Webinar Slides

Author

  • Pragmatic Editorial Team

    The Pragmatic Editorial Team comprises a diverse team of writers, researchers, and subject matter experts. We are trained to share Pragmatic Institute’s insights and useful information to guide product, data, and design professionals on their career development journeys. Pragmatic Institute is the global leader in Product, Data, and Design training and certification programs for working professionals. Since 1993, we’ve issued over 250,000 product management and product marketing certifications to professionals at companies around the globe. For questions or inquiries, please contact [email protected].

    View all posts

Most Recent

Webinar

Don't Let HIPPOs Run Over Your Roadmap

Bruce McCarthy knows roadmaps are essential to product strategy – but they’re also one of the most challenging aspects of product management. You can have the best strategy and the greatest roadmap ever, but without...
Webinar

Leadership in Product Starts Before the Title

Most leadership advice assumes the same thing: that leadership begins once you have the right role, authority, or title. In practice, that assumption quietly holds people back. Leadership doesn’t show up as a single trait...
Webinar

When Prioritization Turns Political: How Product Leaders Can Take Back Control

Most product teams agree that prioritization should be driven by strategy and market evidence. Yet insights from our recent State of the Industry Report reveal a different reality: prioritization often turns into negotiation, shaped by...

OTHER WebinarS

Webinar

Don't Let HIPPOs Run Over Your Roadmap

Bruce McCarthy knows roadmaps are essential to product strategy – but they’re also one of the most challenging aspects of product management. You can have the best strategy and the greatest roadmap ever, but without...
Webinar

Leadership in Product Starts Before the Title

Most leadership advice assumes the same thing: that leadership begins once you have the right role, authority, or title. In practice, that assumption quietly holds people back. Leadership doesn’t show up as a single trait...

Sign up to stay up to date on the latest industry best practices.

Sign up to received invites to upcoming webinars, updates on our recent podcast episodes and the latest on industry best practices.