Getting Exec Buy-In on Data Analytics

Unleashing the power of data analytics helps organizations maximize efficiency, uncover actionable insights, and drive business value. However, getting executives on board comes with its own set of challenges. So, how do you sell data analytics to the c-suite to become a more data-driven organization and leverage the power of data strategically?

Join our webinar as Pragmatic Institute’s data instructors, Marilyn Coleman and Dr. Susan Gracia, discuss strategies and initiatives that will help you get and keep executive buy-in.

Data and business expert Marilyn Coleman shares:

– Hesitations from executives on sponsoring data
– Common obstacles on getting executive buy-in
– How to overcome challenges on selling data analytics to the c-suite
– How to leverage data with an optimized and repeatable approach

Author

  • Pragmatic Editorial Team

    The Pragmatic Editorial Team comprises a diverse team of writers, researchers, and subject matter experts. We are trained to share Pragmatic Institute’s insights and useful information to guide product, data, and design professionals on their career development journeys. Pragmatic Institute is the global leader in Product, Data, and Design training and certification programs for working professionals. Since 1993, we’ve issued over 250,000 product management and product marketing certifications to professionals at companies around the globe. For questions or inquiries, please contact [email protected].

Speaker:

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