Cyber Sale: Save 15% on all product courses and workshops. Use code CYBER2025.

Alumni Community Login Student Portal Login Share with Credly!
Enroll Now
Resources > Podcasts

The Buyers Journey Reimagined

Podcast_Default

This episode was recorded during our recent product chat.

 

The buyers journey is all about storytelling, so how to we re-imagine a buyers journey in order to make it worth their time to care and gain their trust?

Join Div Manickam, director of portfolio messaging at Dell Boomi and our own Rebecca Kalogeris, VP of marketing for Pragmatic Institute, as they discuss re-imagining of the buyers journey. 

Author

Most Recent

Pragmatic Product Chats: Building AI-Powered Products at Scale with Mario Rodriguez, CPO of GitHub
Podcast

Building AI-Powered Products at Scale with Mario Rodriguez, CPO of GitHub

In this episode, Mario Rodriguez, Chief Product Officer at GitHub, joins host Rebecca Kalogeris to explore how to prioritize products for massive user bases, integrate AI deeply into workflows, and prevent team burnout in fast-paced development cycles....
Read More
Pragmatic Product Chats: Making Market Research Practical and Impactful with Ana Laskey, founder of Ground Control Research
Podcast

Making Market Research Practical and Impactful with Ana Laskey, founder of Ground Control Research

In this episode, Anastassia (Ana) Laskey, founder of Ground Control Research, joins host Rebecca Kalogeris to explore how to make market research actionable in fast-moving organizations, without sacrificing depth or impact. Key Takeaways: Just-Right Research– Not every project needs...
Read More

OTHER PodcastS

Pragmatic Product Chats: Building AI-Powered Products at Scale with Mario Rodriguez, CPO of GitHub
Podcast

Building AI-Powered Products at Scale with Mario Rodriguez, CPO of GitHub

In this episode, Mario Rodriguez, Chief Product Officer at GitHub, joins host Rebecca Kalogeris to explore how to prioritize products for massive user bases, integrate AI deeply into workflows, and prevent team burnout in fast-paced development cycles....
Read More
Pragmatic Product Chats: Making Market Research Practical and Impactful with Ana Laskey, founder of Ground Control Research
Podcast

Making Market Research Practical and Impactful with Ana Laskey, founder of Ground Control Research

In this episode, Anastassia (Ana) Laskey, founder of Ground Control Research, joins host Rebecca Kalogeris to explore how to make market research actionable in fast-moving organizations, without sacrificing depth or impact. Key Takeaways: Just-Right Research– Not every project needs...
Read More
View More

Sign up to stay up to date on the latest industry best practices.

Sign up to received invites to upcoming webinars, updates on our recent podcast episodes and the latest on industry best practices.

Subscribe