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Follow-Up Questions to Falling in Love with Your Personas – Part II

Once again, we welcome back Johnathan Lucky to answer even
more follow-up questions from viewers of our very popular webinar Falling
in Love with Your Personas
.

If you haven’t listened to Part I of this podcast, click
here
.

Read Johnathan’s article, Personas:
The Journey
, featured in Pragmatic Marketer.

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