In this week’s podcast, we welcome
back product management and marketing professional Johnathan Lucky to answer
questions from viewers of February’s outstanding webinar Falling in Love with Your Personas. For even more
insight on understanding and using personas, watch for Part II on 4/14.
Read Johnathan’s article, Personas:
The Journey, featured in Pragmatic Marketer.
Author:
Pragmatic Institute is the transformational partner for today’s businesses, providing immediate impact through actionable and practical training for product, design and data teams. Our courses are taught by industry experts with decades of hands-on experience, and include a complete ecosystem of training, resources and community. This focus on dynamic instruction and continued learning has delivered impactful education to over 200,000 alumni worldwide over the last 30 years.
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OTHER PodcastS
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“I would love for marketers to get involved in a couple of sales demos and commit to it, not just listen in. I think that would be uncomfortable for a lot of people, and that means that you're learning.” - Ross Cranwell
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Category: Product Management
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Brett Macfarlane is an organizational consultant who focuses on leadership development for innovation and change. Based in Vancouver, he works primarily with tech and cre...
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