Cindy Cruzado has more than 25 years of product and go-to-market experience in the high-tech software industry. She has worked with groundbreaking solutions in U.S. and international markets and across multiple industries, including higher education, meteorology, finance, CRM and marketing automation. Cindy brings deep and broad experience to her role as a Pragmatic Institute instructor, with a proven track record of strategic and operational leadership in startup and enterprise environments. Cindy specializes in helping teams identify and build market influence and delivering delightful customer experiences that drive brand preference. She may be reached at [email protected].