Leverage the Power of Design

Watch Pragmatic Institute’s Design Practice Co-Director Jim Dibble and Product Instructor Amy Graham join host and VP of Marketing & Product Strategy Rebecca Kalogeris for “Leverage the Power of Design.” The Product Chat took place over Zoom on January 12, 2021.The two experts shared their best advice for leveraging your organization’s design resources to work more strategically toward a successful product. See a few of the topics they covered below:
  • Overcoming tension and misunderstanding between product and design teams
  • Advocating for design resources
  • Partnering with UX designers on NIHITO research
  • Crafting user personas and applying them throughout the product life cycle
  • Framing problems vs. goals
  • Creating “How Might We?” statements for ideation

For more insights on the above topics and more, check out these great resources.
And learn how to leverage design to create intuitive products that solve market problems and exceed user expectations in our new course Design!

Download Slides Survey Link

Share on twitter
Share on facebook
Share on linkedin

Related Content

Training on Your Schedule

Fill out the form today and our sales team will help you schedule your private Pragmatic training today.

Stay Informed

Sign up to stay up-to-date on the latest industry best practices. Get content such as:

    • The Pragmatic – Industry insider magazine
    • The ever-growing webinar series 
    • Our world-class podcast series

Subscribe