The 10 Commandments of Product Marketing

Defining the Power of Win/Loss Analysis

How do you define product marketing?

Francisco Bram, head of product and growth at Uber Eats, joins our host Rebecca Kalogeris, VP of marketing and product strategy for Pragmatic Institute, to chat about how he and Uber Eats defines this essential role, as well as the 10 commandments of product marketing.  You don’t want to miss this one!

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The Psychology Behind What Drives Digital Sales with Jon MacDonald

In this replay episode of Product Chats, Jon MacDonald, founder of The Good, joins host Rebecca Kalogeris to discuss how understanding customer psychology is key to driving digital sales. Jon shares actionable insights on how...
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Replay: Shifting Focus from Features to Problems with Tiffany Wear Johnson

In this replay episode of Product Chats, Tiffany Wear Johnson, Chief Product Officer at NMI, joins host Rebecca Kalogeris to discuss the benefits of prioritizing problems over features in product management. Tiffany offers insights into...

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The Psychology Behind What Drives Digital Sales with Jon MacDonald

In this replay episode of Product Chats, Jon MacDonald, founder of The Good, joins host Rebecca Kalogeris to discuss how understanding customer psychology is key to driving digital sales. Jon shares actionable insights on how...
Podcast

Replay: Shifting Focus from Features to Problems with Tiffany Wear Johnson

In this replay episode of Product Chats, Tiffany Wear Johnson, Chief Product Officer at NMI, joins host Rebecca Kalogeris to discuss the benefits of prioritizing problems over features in product management. Tiffany offers insights into...

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