Exploring the Intersection of Product and Design

Does working with your design team feel like a mystery? In goes your information, out comes creative work that sometimes is spot on … and other times completely misses the mark. The good news is, you’re not alone. The even better news is, this issue of The Pragmatic is here to remove some of that mystery.


By getting a better understanding of the design process and, perhaps more importantly, how designers think, you can go from working in the dark to collaborating and building products and services that meet your customers’ needs—and hit your revenue goals. Enjoy the read!

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