Resources > Webinars

Why Your Business Plan Is a Waste of Time

Business experts will often tell you that the first step in starting a successful business is to write a business plan. But in reality, that plan is probably outdated the moment you finish writing it. It makes far more sense to focus your energy on more productive activities that have a longer shelf life. These include mastering the art of storytelling and your 10-slide pitch, something that should be a top priority for entrepreneurs.

In this webinar, you’ll learn:

  • The top reasons your business plan is a waste of time
  • How to spark interest in your business by mastering your 10-slide pitch
  • How to use the power of storytelling to connect with investors, employees and customers

Hear from Gregg Scoresby, CEO of CampusLogic, to discover how ditching your business plan can actually increase interest in your business.


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