Resources > Webinars

Market Research for the Product Marketer

Most product marketers understand how important market research is in deveoping strategies and tactics for their target market. But it isn’t always clear what the best ways are for obtaining market research, especially for new and small organizations..

On Tuesday, March 17 at 1PM ET, we were joined by Joy Levin, president of Allium Research and Analytics about market research. Joy broke down the process for gathering data into concrete steps, and guided the tools you can leverage—at no or low cost to your organization—to deliver critical insights that will help you meet the needs of current and potential customers.

In this webinar, Some of the topics we covered:

  • Best practices for focusing your market research insights for the biggest payoff
  • Tools you can use to gain actionable insights
  • Skill you need to implement these insights for your strategic direction.


Download Slides Survey Link

Speaker:

Other Resources in this Series

Most Recent

How to use Innovation and Proven Methodologies to Uncover Distinctive Competencies Webinar
Webinar

Webinar: How To Use Innovation And Proven Methodologies To Uncover Your Distinctive Competencies

One of the largest struggles within product is articulating your organization’s unique abilities to deliver value to its market. But guess what, it’s also one of the most important! So how do you develop a
Webinar

Using Data Insights To Create Value-Driven Content Strategies

One of the most essential pillars of a product’s brand is the ability to create meaningful and value-driven content that captures its audience and builds awareness. But how should you approach your content endeavors, and
Webinar

Fireside Chat: Understanding Use Cases and Creating Killer UX Approaches

Hear from VP of Product at Shopify, Mamuna Oladipo, MBA, who will offer insights on things like… Where to generate innovative and bold UX ideas How to delve into your users to understand patterns How

OTHER WebinarS

How to use Innovation and Proven Methodologies to Uncover Distinctive Competencies Webinar
Webinar

Webinar: How To Use Innovation And Proven Methodologies To Uncover Your Distinctive Competencies

One of the largest struggles within product is articulating your organization’s unique abilities to deliver value to its market. But guess what, it’s also one of the most important! So how do you develop a
Webinar

Using Data Insights To Create Value-Driven Content Strategies

One of the most essential pillars of a product’s brand is the ability to create meaningful and value-driven content that captures its audience and builds awareness. But how should you approach your content endeavors, and

Sign up to stay up to date on the latest industry best practices.

Sign up to received invites to upcoming webinars, updates on our recent podcast episodes and the latest on industry best practices.

Training on Your Schedule

Fill out the form today and our sales team will help you schedule your private Pragmatic training today.

Subscribe

Subscribe

Training on Your Schedule

Fill out the form today and our sales team will help you schedule your private Pragmatic training today.