How do you use your product to more effectively reach the end user? Do free trials really work? On this episode of Pragmatic Live, Kyle Poyar, VP of market strategy for OpenView, joins Rebecca Kalogeris, VP of marketing for Pragmatic Institute to answer these questions as well as sharing his 4 steps to effectively implement a product lead growth strategy.
OpenView and Effective Product Lead Growth
Sign up to stay up-to-date on the latest industry best practices. Get content such as:
- The Pragmatic – Industry insider magazine
- The ever-growing webinar series
- Our world-class podcast series