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Let’s Talk Pricing Fences: A Chat with Mark Stiving, the Pricing Pro

Pragmatic Live Chat

“Pricing fences are the implementation methodology around how we do price segmentation,” Mark Stiving

In this episode of Pragmatic Product Chat, host Rebecca Kalogeris and pricing expert Mark Stiving, founder of Impact Pricing, explore the multifaceted concept of pricing fences. Together, they delve into the importance, practical application, and nuances of pricing fences.

Key Takeaways:

  • Understand the role of pricing fences in implementing price segmentation
  • Learn how pricing fences can be applied in different scenarios
  • Discover the underlying principles, various methodologies, and real-world applications

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  • Pragmatic Institute

    Pragmatic Institute is the transformational partner for today’s businesses, providing immediate impact through actionable and practical training for product, design and data teams. Our courses are taught by industry experts with decades of hands-on experience, and include a complete ecosystem of training, resources and community. This focus on dynamic instruction and continued learning has delivered impactful education to over 200,000 alumni worldwide over the last 30 years.

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