Think of all the things that impact your topline: pricing, discounts, incentives, etc. When was the last time you looked at these parts collectively to ensure you were optimizing overall revenue management? In this podcast, Chanan Greenberg, vice president and general manager at Model N, a Silicon Valley-based software company that delivers revenue management solutions for high-tech and life-science companies, shows you how to holistically examine the processes that impact revenue so that you don’t leave money on the table.
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In the Sales Trenches: How Product Marketers Build Credibility
“I would love for marketers to get involved in a couple of sales demos and commit to it, not just listen in. I think that would be uncomfortable for a lot of people, and that means that you're learning.” - Ross Cranwell
In this episode of Pragmatic...
Category: Product Management
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Tested Strategies for Raising Prices and Increasing Revenue for Products
"Your customers are looking at your product and asking for discounts. The key is to demonstrate the value of your product so that they understand the price is justified."
- Mark Stiving, Chief Pricing Officer for Impact Pricing
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OTHER PodcastS
Podcast
In the Sales Trenches: How Product Marketers Build Credibility
“I would love for marketers to get involved in a couple of sales demos and commit to it, not just listen in. I think that would be uncomfortable for a lot of people, and that means that you're learning.” - Ross Cranwell
In this episode of Pragmatic...
Category: Product Management
Podcast
Tested Strategies for Raising Prices and Increasing Revenue for Products
"Your customers are looking at your product and asking for discounts. The key is to demonstrate the value of your product so that they understand the price is justified."
- Mark Stiving, Chief Pricing Officer for Impact Pricing
In this episode of t...
Category: Product Management
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