When product management and product marketing aren’t in sync, the results can be missed launch dates, muddled messaging, and wasted effort.
Closing this gap isn’t just about better communication, it’s about building shared understanding, clear roles, and a unified go-to-market strategy.
Our eBook was designed to help product and product marketing leaders pinpoint the most common disconnects and fix them before they derail results. It will also:
-
Identify the top sources of misalignment between PM and PMM
-
Show how to translate product features into market-ready messaging
-
Provide practical frameworks for defining ownership, timelines, and deliverables
This free eBook is a must-read for product managers, product marketers, and leaders looking to align their teams, strengthen launches, and accelerate revenue impact.
Author
-
The Pragmatic Editorial Team comprises a diverse team of writers, researchers, and subject matter experts. We are trained to share Pragmatic Institute’s insights and useful information to guide product, data, and design professionals on their career development journeys. Pragmatic Institute is the global leader in Product, Data, and Design training and certification programs for working professionals. Since 1993, we’ve issued over 250,000 product management and product marketing certifications to professionals at companies around the globe. For questions or inquiries, please contact [email protected].
View all posts