Practical, Actionable Training that Delivers Immediate Impact

Be the Power Behind Your Company’s Success

The Pragmatic Difference

Designed for immediate impact

Pragmatic Institute is the transformational partner for today’s businesses, providing immediate impact through actionable and practical training. 

A holistic approach

We focus on building expertise and collaboration within and across data, design and product teams. This allows organizations like yours to accelerate innovation, grow revenue, improve customer satisfaction and drive success.

Proven to drive results

Thousands of companies around the world—from startups to Fortune 500—rely on our models to drive their business and power their strategies.

A complete ecosystem of support

We don’t just do training—we provide proven methodologies, adaptable resources, battle-tested strategies and world-class support from industry experts with decades of hands-on experience.

Training Options for Today’s Teams

No matter how you and your team learn, we’ve got the solution that’s right for you. Experience the best product and data training designed by the experts you trust.

Public In-Person

Get certified in cities
all over the world.

Live Online

The same great training,
no travel required.

On-Demand

Flexible training for
how you learn best.

Private

In-person or live
online for your teams.

Pragmatic Voices

Success Stories from Your Peers

Thousands of companies around the world have experienced the Pragmatic difference. Here are a few of our favorite success stories as told by your peers and colleagues.

Pragmatic Certifications
Become a Certified Genius

Pragmatic Institute’s certifications are sought-after the world over, and are the best way to tell the world about your product and data expertise.

Pragmatic Labs

Put Your Team’s Training to Work

Turn your team’s training into actionable, repeatable skills with Pragmatic Labs. Our expert facilitators and hands-on approach give your team the practice they need while building useful skills that can be used over and over again.

From defining your team’s roles and responsibilities to positioning to pricing, Pragmatic Labs provides you with the outcomes you want and the skills your team needs.

Expand on Your Training

Pragmatic Learning Network

At Pragmatic, we believe in continued, life-long learning. That’s why we offer the widest range of resources, tools, partner courses and more.

Pragmatic Labs

Turn your team’s training into actionable, repeatable skills with Pragmatic Labs. Our expert facilitators and hands-on approach give your team the practice they need while building useful skills that can be used over and over again.

Live Office Hours

Join us every Friday at 1:30 PM ET for Office Hours. Each week, one of our instructors will be on hand to answer any product management, product marketing or business question you have, and provide you with the expert advice you’ve been looking for.

Sign up to stay up to date on the latest industry best practices.

Training on Your Schedule

Fill out the form today and our sales team will help you schedule your private Pragmatic training today.

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Map Your Message to Its Audience with the Communication Compass
Map Your Message to Its Audience with the Communication Compass
Ensure your message hits the mark. This eBook helps you visually map communication styles so you can tailor your design story to a stakeholder or business partner.

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Demystifying Data Projects: A Guide for Business Leaders
While data science is a competitive advantage, data isn’t magic. Learn how to make magic happen by partnering more effectively with data professionals. This eBook delves into types of data projects, sample questions, tools and methods, key points and cautions—so stakeholders like you can initiate data projects with real business impact.

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Define Ebook Thumbnail
What’s the difference between a successful data analysis project and one that falls flat? 

Before you begin working with the data, you need to understand what you’re solving for. Gathering context and aligning around goals with your stakeholders from the outset will help you avoid disconnects and deliver actionable insights. Discover the most vital questions to ask before embarking on a data analysis project in our in-depth guide, “Define: Laying the Foundation for Successful Data Analysis.”

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