Here’s a quick question for you: Does being a product manager often feel like a struggle? Is a lot of your time taken up with answering feature requests and creating management reports? Are your energy and creativity sapped away by constant interruptions from sales, support, and development?
If you find yourself in a similar situation, you’d be forgiven for thinking that the solution must be to use AI and automate (some of) your work. But chances are that even if the personas, roadmaps, and user stories that AI creates for you are correct, you’d address only the symptoms, but not the underlying cause.
The real issue is likely to be that product management has not been effectively established in your organization.
Consequently, product managers end up being feature brokers and backlog managers rather than empowered product professionals. Instead of acting like intrapreneurs and creating real value, they are forced to be product bureaucrats, compiling tedious reports and attending endless meetings. There is a way out.
