Clarke Smith has over 20 years of experience in product marketing and local marketing strategies. He has leveraged an innovative service model utilizing domestic and offshore resources to plan, execute, and evaluate local marketing programs.
His past roles include Marketing Director at Advance Auto Parts, Marketing Director, Hallmark Business Expressions at Hallmark Cards, Chief Strategy Officer at Brand Muscle, and President at Family Features.
Clarke has deep experience in B2B product marketing in a wide variety of industries. In his teaching at Pragmatic Institute, Clarke offers tactical advice to help learners launch and coordinate exceptional product marketing strategies.
