Get the Most Out of Events as a Product Person

As a product person, you have no shortage of events to attend. From events focused on your specific industry to broader technology conferences, chances are you have more choices than you can handle. The investment you make—in time, energy and financial resources—is real. Plus, leadership wants a guaranteed ROI. But events can be worthwhile; they lead to new contacts, information and even customer insights.

• The different types of events that you can most benefit from
• Five ways that events can immediately benefit you
• How to get the most out of gaining customer insights when attending events
• Ways to demonstrate to leadership that your attendance is beneficial

Hear from Mike Belsito, the vice president of employer services at DHS Group, to learn how you can get the most out of your next event.