How do you know how the willingness to pay in the U.S. compares to the bereitschaft zu zahlen in Germany, and what else do you need to consider when pricing your product for new international markets? Find out in this edition of Pragmatic Live with Mark Stiving, pricing expert and Pragmatic Marketing instructor. Listen now!

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Innovating for Every Body with Tobie Hatfield of Nike
In this episode, we welcome Tobie Hatfield, Senior Director of Athlete* Innovation at Nike, to explore how innovation, inclusivity, and performance intersect. Key Takeaways: Athlete Innovation Philosophy– Nike’s motto “if you have a body, you...
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Building Human-Centered Video Conferencing with Norma Løvhaugen
In this episode, we welcome Norma Løvhaugen, VP of Strategy and Initiatives at Neat, for a conversation about building video conferencing solutions that truly connect people. Based in Oslo and featured in Forbes last year, Norma brings...
OTHER PodcastS
Podcast
Innovating for Every Body with Tobie Hatfield of Nike
In this episode, we welcome Tobie Hatfield, Senior Director of Athlete* Innovation at Nike, to explore how innovation, inclusivity, and performance intersect. Key Takeaways: Athlete Innovation Philosophy– Nike’s motto “if you have a body, you...
Podcast
Building Human-Centered Video Conferencing with Norma Løvhaugen
In this episode, we welcome Norma Løvhaugen, VP of Strategy and Initiatives at Neat, for a conversation about building video conferencing solutions that truly connect people. Based in Oslo and featured in Forbes last year, Norma brings...
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