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Defining the Power of Win/Loss Analysis

We think we know our customers, but do we really know how to listen?

On this episode of Pragmatic Live, SVP for Cerner Corporation, Darrell Johnson, joins our guest host Cali Frisbie, content and social strategist for Pragmatic Institute, to discuss effective customer listening and how to effectively translate it into understanding what customers today really want.

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In this episode of Product Chats, Avi Yashchin, founder and CEO of Subconscious AI, joins host Rebecca Kalogeris to explore the future of market research through the lens of synthetic respondents, causal modeling, and behavioral...
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Pragmatic Institute Product Chats: From Product Leader to CEO: Lessons in Strategy, Alignment, and Go-to-Market with Marc Rubner
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From Product Leader to CEO: Lessons in Strategy, Alignment, and Go-to-Market with Marc Rubner

In this episode of Product Chats, Marc Rubner, CEO of Building Intelligence, joins us to reflect on his evolution from product manager to executive leader. With early roots in marketing analytics and product innovation at...
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Leveraging AI and Behavioral Economics to Improve Market Research with Avi Yashchin
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AI, Behavioral Economics, and the Future of Market Research with Avi Yashchin

In this episode of Product Chats, Avi Yashchin, founder and CEO of Subconscious AI, joins host Rebecca Kalogeris to explore the future of market research through the lens of synthetic respondents, causal modeling, and behavioral...
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Pragmatic Institute Product Chats: From Product Leader to CEO: Lessons in Strategy, Alignment, and Go-to-Market with Marc Rubner
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From Product Leader to CEO: Lessons in Strategy, Alignment, and Go-to-Market with Marc Rubner

In this episode of Product Chats, Marc Rubner, CEO of Building Intelligence, joins us to reflect on his evolution from product manager to executive leader. With early roots in marketing analytics and product innovation at...
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