Building Human-Centered Video Conferencing with Norma Løvhaugen

Pragmatic Institute Product Chats: Building Human-Centered Video Conferencing with Norma Løvhaugen

In this episode, we welcome Norma Løvhaugen, VP of Strategy and Initiatives at Neat, for a conversation about building video conferencing solutions that truly connect people. Based in Oslo and featured in Forbes last year, Norma brings over two decades of experience in video technology and strategy, including her time at Cisco.

Key Takeaways:

  1. Focus on Problems, Not Solutions– Great innovation starts with deeply understanding what happens in the meeting room and sharing problems, not pre-baked solutions, with engineers.
  2. Cross-Functional Magic– Collaboration across audio engineers, video engineers, and designers sparks breakthrough innovations.
  3. AI in Action– Neat integrates AI and machine learning into its hardware and software to create seamless, adaptive user experiences.
  4. Human Connection First– Whether meetings are fully remote, hybrid, or group-based, Neat’s mission is to keep authentic human connection at the core.
  5. Team-Building Principles– Norma’s three hiring pillars—passion, integrity, and competence—create strong, values-driven teams.

Guest Bio:
Norma Løvhaugen is VP of Strategy and Initiatives at Neat, a Norway-based company building advanced hardware and software for the world’s most human-centered video conferencing experiences. With over 20 years of experience in the industry, including at Cisco, Norma is passionate about innovation, team collaboration, and bringing authentic connection into the digital meeting room.

ABOUT PRAGMATIC INSTITUTE:
Since 1993, Pragmatic Institute has provided training and professional development for product, design, and data professionals. Our comprehensive methods and Pragmatic Framework equip professionals with the skills to accelerate innovation, increase customer satisfaction, and bolster revenue. We offer online, in-person, and on-demand courses taught by industry experts with decades of experience.

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    The Pragmatic Editorial Team comprises a diverse team of writers, researchers, and subject matter experts. We are trained to share Pragmatic Institute’s insights and useful information to guide product, data, and design professionals on their career development journeys. Pragmatic Institute is the global leader in Product, Data, and Design training and certification programs for working professionals. Since 1993, we’ve issued over 250,000 product management and product marketing certifications to professionals at companies around the globe. For questions or inquiries, please contact [email protected].

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