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A Peek Behind the Pragmatic Curtain: Eating Our Own Dog Food

A Peek Behind the Pragmatic Curtain: Eating Our Own Dog Food

So how does the company that taught the world what it means to be market-driven put it to work in their own company? In this podcast, Pragmatic Marketing instructor Mark Stiving interviews our own VP of Marketing, Rebecca Kalogeris, on how they’ve implemented the Pragmatic Marketing concepts over the years and what they’ve learned from their successes (and failures) along the way. Listen now.

Find this interesting and want to hear more about how we practice what we preach at Pragmatic Marketing? Or maybe you want to share your implementation story—the good and the bad—with Mark and Rebecca? Contact us at experts@pragmaticmarketing.com. We’d love to hear from you.

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OTHER PodcastS

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Are your market research efforts providing meaningful insights? Have you accurately identified the needs of your market? Do your cross-functional team members understand your market well enough to win their trust – and get the sale? Join us as Pragma...
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“I am pleading for everybody, working in any job, at the start of every one of your projects to say, ‘are we date-driven or are we scope-driven?’ Then, when something unforeseen comes our way, we will gleefully and joyfully make the adjustments and c...

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