Are you marketing with a purpose
or simply practicing random acts of marketing? If you don’t have your personas,
positioning and purpose clearly defined it’s most likely the latter. Join
Pragmatic Marketing instructors Mark Stiving and Jon Gatrell as they discuss
how these three P’s represent some of the most important parts of marketing.
Then listen in as they dig deeper into personas: how buyer and user personas
differ, and what you can do to jump start your persona creation efforts.
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AI, Behavioral Economics, and the Future of Market Research with Avi Yashchin
In this episode of Product Chats, Avi Yashchin, founder and CEO of Subconscious AI, joins host Rebecca Kalogeris to explore the future of market research through the lens of synthetic respondents, causal modeling, and behavioral...
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