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Resources > Podcasts

Defining Roles and Sharing a Common Set of Priorities

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Join Pragmatic Marketing instructor Steve Gaylor as he speaks about how to utilize a gap analysis tool to achieve alignment throughout your organization and prioritize activities within your company to get everyone working toward the same goals.

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Pragmatic Institute Product Chats: Solving the Value Mystery with Mike Wilkinson
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Solving the Value Mystery with Mike Wilkinson

Value Sales Expert Mike Wilkinson joins us to break down what value really means—and how cross-functional teams can define, quantify, and deliver it in a way that drives customer decisions and revenue growth. Key Takeaways:...
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Pragmatic Institute Product Chats: Defining and Delivering Radical Value with Mark Boundy
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Defining and Delivering Radical Value with Mark Boundy

Mark Boundy, pricing strategist and author of Radical Value, joins us to break down why perceived customer value, not features or functions, should drive every pricing and product decision. Key Takeaways: Value Is in the Eye...
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OTHER PodcastS

Pragmatic Institute Product Chats: Solving the Value Mystery with Mike Wilkinson
Podcast

Solving the Value Mystery with Mike Wilkinson

Value Sales Expert Mike Wilkinson joins us to break down what value really means—and how cross-functional teams can define, quantify, and deliver it in a way that drives customer decisions and revenue growth. Key Takeaways:...
Read More
Pragmatic Institute Product Chats: Defining and Delivering Radical Value with Mark Boundy
Podcast

Defining and Delivering Radical Value with Mark Boundy

Mark Boundy, pricing strategist and author of Radical Value, joins us to break down why perceived customer value, not features or functions, should drive every pricing and product decision. Key Takeaways: Value Is in the Eye...
Read More
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