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Resources > Ebooks

The Secrets of Tuned In Leaders

Based on surveys spanning 3,000 companies, 45,000 individuals and one-on-one interviews with 30 technology CEOs, there are seven consistent success factors related to company culture, management style, and product & marketing strategies that propelled the winners. And seven fatal flaws that derail market laggards.

Author

  • Pragmatic Editorial Team

    The Pragmatic Editorial Team comprises a diverse team of writers, researchers, and subject matter experts. We are trained to share Pragmatic Institute’s insights and useful information to guide product, data, and design professionals on their career development journeys. Pragmatic Institute is the global leader in Product, Data, and Design training and certification programs for working professionals. Since 1993, we’ve issued over 250,000 product management and product marketing certifications to professionals at companies around the globe. For questions or inquiries, please contact [email protected].

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The Secrets of Tuned In Leaders
The Secrets of Tuned In Leaders

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Pricing Strategy for Product Teams

Product pricing is an essential ingredient to creating a successful product. A solid pricing strategy weighs the costs of making the product, the market conditions into which the product will be released, and the emotional...
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