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Resources > Articles

Annual Survey

Pragmatic Institute Logo and 3 verticals
The 2019 PRAGMATIC INSTITUTE

Annual Product Management and Product Marketing Survey

Are product managers becoming more strategic or practical? Which activities are shifting to the product marketing side? What are your colleagues earning around the world? Get the answers to these questions and other great insights in the 2019 Pragmatic Institute Annual Product Management and Product Marketing Survey, available now. Download your free copy today and learn everything about our growing industry. 

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2018 Survey

Get a benchmark of the industry to help you focus on the strategies that win >

2017 Survey

How fiscally fit are you? Take a look at product professional salaries around the world >

2016 Survey

What superpowers do product professionals need most to be successful? Find out >

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Understanding Outcome-Based Pricing

5 minute read Outcome-based pricing ties vendor revenue to real results, aligning price with value and helping future-proof monetization in the age of AI. Learn what outcome-based pricing is, how it compares to other pricing...
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OTHER ArticleS

graphic about how product professionals can use AI for market research
Article

Harnessing AI for Market Research: A Guide to Best Practices and Pitfalls

Using AI for market research is transforming how businesses gather insights, understand customer behavior, and make smarter decisions. This article offers insight and tips for product professionals. 
Read More
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Image depicting a product management professional managing multiple companies
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Discover how SBS unified its product teams, eliminated silos, and scaled market-driven practices after multiple acquisitions using a structured, data-driven approach.
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