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Turn
products into
revenue

Most launches fail because they only focus on one thing: Getting the product out the door.

Launch helps you create a more strategic approach to increase your odds of meeting and exceeding your business objectives. Learn to execute successful launches that align your entire organization around the same strategies and goals.

You’ll learn how to connect with your buyers using targeted marketing programs, as well as how to empower sales with the tools and training they need to succeed.

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What you’ll learn in Launch

Identify the Right Launch Strategies

Launch readiness is more than product readiness. Prepare your organization with a repeatable launch process. Learn how to:

Prepare Your Organization for Success

Evaluate your company’s operational readiness and ensure everything is ready to go for a successful launch. Get tips on how to:

Build Consensus for Marketing Canvases

Get funding and support for your go-to-market efforts throughout your organization. Master tips on how to:

Empower Sales

Launch isn’t the end of development; it’s the start of selling. Learn to empower sales for success. See how to:

Ready to become a Certified Genius?

Pragmatic Institute’s certifications are sought-after all over the world, and are the best way to tell the world about your product and data expertise. Show the world the product or data genius that you are with Pragmatic certifications.

Product Marketer Badge

Product Marketing

Foundations, Market, Launch & Price

Product Marketing
In-Person, Online

Launch  CURRENT

On Demand, In-Person, Online

Foundations

*Prerequisite
Please note: Foundations is a
prerequisite for all of our courses
and must be taken first.
In-Person, Online

Price

In-Person, Online

Market

Common Roles

Sales
Product Management
Product Marketing
Marketing Communications
Business Development
Channel Operations
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Launch

$1,195.00 / One Time +Taxes

In Person Course

Live Online Course

These are the tools and
templates you'll learn
in this course.

Course Includes

Dive deeper into your
training with our hands-on
Pragmatic Labs

Labs

On the Framework for Launch

The Pragmatic Framework has helped thousands of organizations around the world streamline their processes so they can build and market better products.

Explore the key framework activities that we examine in Launch:

Channels
Events
Operations
Programs
Channel Training
Sales Tools

Product Roadmap

Business Plan

market definition

Positioning

TRUSTED ALL OVER THE WORLD

What our Launch students are saying

Ready to Start?

However you take Launch, you’ll get the same practical and actionable training from industry experts with decades of experience.

Training on Your Schedule

Fill out the form today and our sales team will help you schedule your private Pragmatic training today.

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Find the best course for you!

Training on Your Schedule

Fill out the form today and our sales team will help you schedule your private Pragmatic training today.

First Name*
Last Name*
Email Address*
Phone
Company
Job Title
Location
How can we help you?
Preferred method of contact
Privacy Policy*

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