The 10 Commandments of Product Marketing

Defining the Power of Win/Loss Analysis

How do you define product marketing?

Francisco Bram, head of product and growth at Uber Eats, joins our host Rebecca Kalogeris, VP of marketing and product strategy for Pragmatic Institute, to chat about how he and Uber Eats defines this essential role, as well as the 10 commandments of product marketing.  You don’t want to miss this one!

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Podcast

Strategies for Building the Perfect Product Team with Amruta Moktali

“If you have teams, go figure out what drives every single person on the team and make sure you are addressing their needs. Those are extremely important things, and not a lot of folks do...
Podcast

Maximizing Impact: The Power of Strategic Early User Programs with Neil Baron and Rod Griffith

“It’s all about setting up the right expectations with the company or the early user. So, it’s not just giving it to them. It’s about being clear about what you expect in return early in...

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