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Box of the month
October – Revenue Retention
Define the specific plan and budgets for ensuring customer loyalty, as well as selling products and services to existing customers.
How do technology and professional services relate to each other? Pragmatic Marketing instructor and pricing expert Mark Stiving discusses how to merge the two with Dan Morris, a senior partner and managing director at Morris + D’angelo. Dan is also the founder of Verasage Institute and is an expert in value creation for professional services.
Learn more from Dan at cpadudes.com and connect with him on Twitter @morriscpa.
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