{"id":9004111224632298,"date":"2023-02-17T11:05:52","date_gmt":"2023-02-17T15:05:52","guid":{"rendered":"https:\/\/www.pragmaticinstitute.com\/resources\/avoiding-catastrophe-dont-forget-these-critical-teams-during-your-launch\/"},"modified":"2023-02-17T14:19:09","modified_gmt":"2023-02-17T18:19:09","slug":"avoiding-catastrophe-dont-forget-these-critical-teams-during-your-launch","status":"publish","type":"resources","link":"https:\/\/www.pragmaticinstitute.com\/resources\/podcasts\/product\/avoiding-catastrophe-dont-forget-these-critical-teams-during-your-launch\/","title":{"rendered":"Avoiding Catastrophe: Don\u2019t Forget These Critical Teams During Your Launch"},"content":{"rendered":"<audio class=\"wp-audio-shortcode\" id=\"audio-9004111224632298-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"https:\/\/mcdn.podbean.com\/mf\/web\/5xwej3\/Diane_Pierson_Final_mixdownbd0ym.mp3?_=1\" \/><a href=\"https:\/\/mcdn.podbean.com\/mf\/web\/5xwej3\/Diane_Pierson_Final_mixdownbd0ym.mp3\">https:\/\/mcdn.podbean.com\/mf\/web\/5xwej3\/Diane_Pierson_Final_mixdownbd0ym.mp3<\/a><\/audio>\n<p>\u201cThere are several things that can challenge a launch, but forgetting about some of the teams that are necessary for a launch can have a massive impact.\u201d &#8211; Diane Pierson<\/p>\n<p>In this episode of Pragmatic Live, Rebecca Kalogeris, VP of marketing for Pragmatic Institute, interviews Diane Pearson, founder and chief market strategist for Innovate on Purpose and Pragmatic instructor, about launches.<\/p>\n<p>Rebecca and Diane discuss:<\/p>\n<ul class=\"p-rich_text_list p-rich_text_list__bullet\">\n<li>The people and teams that should be involved in a launch\u2014but often aren\u2019t<\/li>\n<li>Why you should use a launch readiness assessment rather than a launch checklist<\/li>\n<li>How to not lose control of a launch<\/li>\n<li>Why are product marketing managers often overlooked in the launch process<\/li>\n<\/ul>\n<p>Want to learn more about effective launches from Pragmatic Instructors like Diane?<br \/>\n<em>Launch is\u00a0<\/em>a course that helps you create a more strategic approach to exceed your business objectives. Learn to execute successful launches that align your entire organization around the same strategies and goals.<br \/>\n<a href=\"\/product\/course\/launch\/\">Enroll Today<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cThere are several things that can challenge a launch, but forgetting about some of the teams that are necessary for a launch can have a massive impact.\u201d &#8211; Diane Pierson<br \/>\n\u00a0<br \/>\nIn this episode of Pragmatic Live, Rebecca Kalogeris, VP of marketing for Prag&#8230;<\/p>\n","protected":false},"author":414,"featured_media":9004111222791881,"menu_order":0,"template":"","categories":[9004111222509561],"tags":[],"content-series":[],"content-format":[9004111223044228],"framework-box":[],"vertical":[131],"ppma_author":[1262],"class_list":["post-9004111224632298","resources","type-resources","status-publish","has-post-thumbnail","hentry","category-product-management","content-format-podcast","vertical-product","author-pragmatic-institute-expert-training-for-data-design-product"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Avoiding Catastrophe: Don\u2019t Forget These Critical Teams During Your Launch | Pragmatic Institute<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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