{"id":9004111223590462,"date":"2022-07-15T11:50:31","date_gmt":"2022-07-15T15:50:31","guid":{"rendered":"https:\/\/www.pragmaticinstitute.com\/resources\/defining-sprint-release-and-launch\/"},"modified":"2022-07-15T13:41:55","modified_gmt":"2022-07-15T17:41:55","slug":"defining-sprint-release-and-launch","status":"publish","type":"resources","link":"https:\/\/www.pragmaticinstitute.com\/resources\/podcasts\/product\/defining-sprint-release-and-launch\/","title":{"rendered":"Defining Sprint, Release and Launch"},"content":{"rendered":"<audio class=\"wp-audio-shortcode\" id=\"audio-9004111223590462-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"https:\/\/mcdn.podbean.com\/mf\/web\/bxxvy2\/Kirsten_Butzow_mixdownasobq.mp3?_=1\" \/><a href=\"https:\/\/mcdn.podbean.com\/mf\/web\/bxxvy2\/Kirsten_Butzow_mixdownasobq.mp3\">https:\/\/mcdn.podbean.com\/mf\/web\/bxxvy2\/Kirsten_Butzow_mixdownasobq.mp3<\/a><\/audio>\n<p>\u201cWe try to be pristine in our application of the definitions, and what it is we\u2019re actually trying to accomplish can sometimes get lost in the shuffle\u201d &#8211; Kirsten Butzow<\/p>\n<p>In this episode of Pragmatic Live, Rebecca Kalogeris, VP of marketing for Pragmatic Institute, interviews Kirsten Butzow, Senior VP, customer operations at Houghton Mifflin Harcourt<\/p>\n<p>They discuss:<\/p>\n<ul class=\"p-rich_text_list p-rich_text_list__bullet\">\n<li>Sprints and how the market cares about usefulness and impact\u2014not methodology<\/li>\n<li>Who is driving the release planning discussions<\/li>\n<li>How to collaborate for a launch<\/li>\n<li>Why requirements should start with data and market research<\/li>\n<li>The helpful role of a retrospective<\/li>\n<\/ul>\n<p>Additional Resources<\/p>\n<p>Want to learn more about effective launches?<\/p>\n<p><em>Launch<\/em><br \/>\nis a course that helps you create a more strategic approach to exceed your business objectives. Learn to execute successful launches that align your entire organization around the same strategies and goals.<br \/>\n<a href=\"\/product\/course\/launch\/\">Enroll Today<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cWe try to be pristine in our application of the definitions, and what it is we\u2019re actually trying to accomplish can sometimes get lost in the shuffle\u201d &#8211; Kirsten Butzow<br \/>\n\u00a0<br \/>\nIn this episode of Pragmatic Live, Rebecca Kalogeris, VP of marketing for Pragmatic&#8230;<\/p>\n","protected":false},"author":9004111222412288,"featured_media":9004111222791881,"menu_order":0,"template":"","categories":[9004111222509561],"tags":[],"content-series":[],"content-format":[9004111223044228],"framework-box":[],"vertical":[131],"ppma_author":[1262],"class_list":["post-9004111223590462","resources","type-resources","status-publish","has-post-thumbnail","hentry","category-product-management","content-format-podcast","vertical-product","author-pragmatic-institute-expert-training-for-data-design-product"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Defining Sprint, Release and Launch | Pragmatic Institute<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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